Sirius Radio is for Music Lovers

Music lovers worldwide rejoiced at the arrival of satellite radio. No longer were people at the mercy of local radio programming and the same old Top 40 playlist format. Not only listeners and music fans were thrilled by the arrival of SIRIUS -radio stations suddenly had a whole new business model available that allowed them to specialize in a way that would not have been possible within a small listening area. With the number of listeners available through portable satellite radios, anything was now possible.

One of the beneficiaries of SIRIUS was inspirational radio stations. In the past, Christian rock stations and other broadcasters catering to faith-based listeners were few and far between. The demand was there and the Christian rock scene was thriving, with bands like P.O.D. and Lifehouse even making inroads into traditional rock markets. Unfortunately, local audiences were frequently insufficient to support specialized radio stations like these.

Once satellite radio took off, it was a whole new story. Now anyone with a SIRIUS subscription, anywhere in the world, could tune in to a radio station. For the first time ever, specialized stations like Celebrate Radio had access to the audience numbers to support a format based solely on interfaith and spiritual programming. And where there’s an audience, the content providers also flourish, an effect that’s help to boost the spiritual music scene to unprecedented heights.

While early adopters didn’t have much in the way of satellite radio deals to choose from, the market has exploded, with an estimated 20 million subscribers worldwide. With listeners in these numbers, a huge variety of different options are now available for satellite radio listeners, including home systems, portable satellite radios similar in size to an iPod, car decks and even docking units that can be moved from home to the car and then carried in a pocket. For consumers, the array of equipment options is staggering. Retailers like siriusspecials.com carry a wide range of products for the satellite radio fan, including the Stiletto 2, a popular hybrid device that combines the best of live satellite radio with the owner’s personal MP3 collection and the ability to listen to stored SIRIUS programming as well. A gadget like this really is the ultimate for the music lover with a SIRIUS subscription.

Whether you prefer social justice radio, Jewish or Catholic Contemporary music, Christian Rock, or a mix of inspirational tunes from faiths all around the world, then portable satellite radios are the best thing to have happened to you. You’re no longer stuck with whatever content your local radio stations plays, you can tune in to stations across the world and enjoy whatever you want to listen to, whenever you want to listen to it. With receivers that work in your car, your pocket, with your home stereo or even through your computer, SIRIUS makes it possible for anyone to listen to stations like Celebrate Radio in Detroit, Vancouver or Beijing.